Introducing the talent

About
Best in
Latest project
Skill score
Latest experience
See the experts behind big ideas
View all talents

Hi, I'm William L.

William L. is an accomplished finance executive and venture capital expert with over 15 years of experience in financial management, strategic development, and entrepreneurial ventures. His career spans roles as a VC General Partner, CFO, and investment banker, equipping him with extensive expertise in financial modeling, capital raising, and business strategy. William has a proven track record of advising both Fortune 500 companies and startups, delivering impactful solutions and strategic insights to drive growth and success.

Hire on a team

Strengths

Experience

Executive (8-10)

Expertise

Customer Retention Strategy
Strategic Partnerships
Product Strategy
Strategy

Languages

English C2

Geo

United States

Recent wins at Clay

Established a robust financial framework for a global corporate film and entertainment company, paving the way for a successful private equity fundraising campaign.

28%

CPQL Decrease

16%

Sales department offload

70%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 76%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 70%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 85%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 55%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 72%

Professional experience

Strategist at Clay

2010-2025
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.
  • Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.

Strategist at LinkedIn

2008-2010
  • Developed innovative solutions that addressed critical pain points, leading to significant improvements in user engagement and customer satisfaction.
  • Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.

Strategist at Pinterest

2006-2008
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.
  • Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.

Strategist at Netflix

2004-2006
  • Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.

Strategist at Dropbox

2002-2004
  • Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
  • Developed innovative solutions that addressed critical pain points, leading to significant improvements in user engagement and customer satisfaction.
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.

Ready to work with this talent?

Let's get started
See the experts behind big ideas
View all talents
Share

Find more talents that could be the perfect fit

Zark S.

Strategist
•
10+ years
This is some text inside of a div block.
Previously at
Fast

Wyatt C.

Marketer
•
25 years
This is some text inside of a div block.
Previously at
Marketerhire

William L.

Strategist
•
15+ years
This is some text inside of a div block.
Previously at
Clay

Ted L.

Marketer
•
20 years
This is some text inside of a div block.
Previously at
Vanta

Vlado P.

Designer
•
6+ years
This is some text inside of a div block.
Previously at
Check

William T C.

Strategist
•
25+ years
This is some text inside of a div block.
Previously at
Superhuman

Tom T.

Ads Expert
•
7 years
This is some text inside of a div block.
Previously at
Dune

Wade N.

Strategist
•
25+ years
This is some text inside of a div block.
Previously at
Robinhood

Toshe T.

Ads Expert
•
10 years
This is some text inside of a div block.
Previously at
Clair

Steve S.

Designer
•
18 years
This is some text inside of a div block.
Previously at
Threadless

Steven H.

Ad Expert
•
12 years
This is some text inside of a div block.
Previously at
Task Rabbit

Ted G.

Ads Expert
•
10+ years
This is some text inside of a div block.
Previously at
WorkOS

Taylor L.

Ad Expert
•
8 years
This is some text inside of a div block.
Previously at
Neighbor

Samuel S.

Marketer
•
7 years
This is some text inside of a div block.
Previously at
Onlyfans

Stefan C.

SEO Expert
•
2 years
This is some text inside of a div block.
Previously at
Alibaba

Seth B.

Strategist
•
15+ years
This is some text inside of a div block.
Previously at
Upwork

Spencer T.

Strategist
•
4+ years
This is some text inside of a div block.
Previously at
Bannerbear

Shagun A.

Marketer
•
14 years
This is some text inside of a div block.
Previously at
Medium

Shahin K.

Manager
•
3+ years
This is some text inside of a div block.
Previously at
Coinbase

Sean T.

Strategist
•
5 years
This is some text inside of a div block.
Previously at
Appsumo

Versatile and skilled, our experts handle a world of services

102+
Experts
Website Design & Development
Web design for ultimate user engagement
124+
Experts
Creative Strategy
Adapt 3x faster and scale 10x stronger
135+
Experts
Product Strategy
Address customer pain points directly
104+
Experts
PPC Ads
Achieve 7x higher CTR with 50% lower costs
135+
Experts
Paid Social Advertising
Drive 4x higher conversion rates and reduce CPA by 50%
187+
Experts
Marketing Operations
Revenue-boosting marketing ops with AI and automation
124+
Experts
GTM
Launch your brand 5x faster with our proven GTM strategies
187+
Experts
Influencer Marketing
8x higher sales with the right influencers
172+
Experts
Fractional CMO
Fractional CMO: Reduce costs, enhance profitability
105+
Experts
Digital Design and Rapid Ad Creative
Rapid fire ad creatives for maximum engagement
154+
Experts
CRO
Transform casual browsers into loyal customers
129+
Experts
SEO
Generate 5x more organic leads with powerful SEO solutions

How we helped clients achieve their goals and grow

Check our cases

Transform your marketing strategy

Move beyond standard tactics to strategies that truly work.
Ready to see the results? Let’s make it happen.
BOOK A CALL
Customer Retention Strategy
Strategic Partnerships
Product Strategy
Strategy
Executive (8-10)
AI
Strategy
A/B Testing
Ad Campaign Management
Ad Copy Testing
Ad Copywriting
Ad Creative Development
Ad Extensions
Ad Platform Expertise
Audience Engagement
Audience Segmentation
Audience Targeting
Back-End Development
Behavioral Targeting
Bid Management
Brand Audits
Brand Development
Brand Identity Design
Brand Strategy
Budget Management
Budget Oversight
Business Strategy Development
CMS
CRO
Campaign Briefing
Campaign Optimization
Campaign Tracking
Channel Strategy
Competitive Analysis
Competitive Strategy
Content Creation
Content SEO
Contract Negotiation
Conversion Tracking
Copywriting
Corporate Strategy
Cpa Optimization
Creative Design
Creative Direction
Crisis Management
Crm Management
Customer Retention Strategy
Customer Segmentation
Data Integration
Data Management
Digital Ads Design
E-Commerce Development
Email Campaign Design
Form Optimization
Fractional CMO
Front-End Development
Funnel Analysis
GTM
Graphic Design
Heatmaps And Analytics
Influencer Marketing
Influencer Vetting
Innovation Strategy
Keyword Bidding
Keyword Research
Landing Page Alignment
Landing Page Optimization
Launch Execution
Lead Management
Link Building
Local SEO
Market Analysis
Market Entry Strategy
Market Positioning
Market Research
Market Segmentation
Marketing Leadership
Marketing Operations
Mobile SEO
Off-Page SEO
On-Page SEO
Operational Strategy
PPC
Paid Social Ads
Partnership Strategy
Performance Analytics
Performance Tracking
Pricing Strategy
Print Design
Process Optimization
Product Launch Strategy
Product Marketing
Product Positioning
Product Strategy
Rapid Prototyping
Remarketing Campaigns
Responsive Design
Retargeting Strategies
SEO
Sales Collateral Creation
Sales Enablement
Sales Strategy
Security Implementation
Seo Audits
Seo Reporting
Social Media Creative
Stakeholder Communication
About
Goals
Company

Helping businesses slash marketing costs by 80% and achieve 10x growth

Teamlex is the best solution for companies looking for global talents and better marketing outcomes.
Teamlex has been featured in
Get started
About
Goals
Company

Which of the following best aligns with your current business stage?

Please fill in the required field to continue
Back
Next step
About
Goals
Company

Our revenue
increased by 900%

Teamlex tripled our growth rate and increased revenue by 900%. We achieved 5 times our KPIs! Their ferocious marketing guidance and strategic foresight propelled us to achieve milestones like never before!
Alexander Zheltov
CEO and Co-Founder, Educate Online, US-based EdTech startup
Back
Next step
About
Goals
Company

Tell us the primary goal that made you reach out to Teamlex:

Please select at least one field to continue
Back
Next step
About
Goals
Company

What are your main objectives?

Select all that apply, and we'll craft a tailored strategy to meet your goals:
Please select at least one field to continue
Back
Next step
About
Goals
Company

What are your main objectives?

Select all that apply, and we'll craft a tailored strategy to meet your goals:
Please select at least one field to continue
Back
Next step
About
Goals
Company

What industry is your company in?

Please select at least one field to continue
Back
Next step
About
Goals
Company

What is your company's website?

Please fill in the required field to continue

Share your preferred contact link

Tell us about your current project and growth plans.

Please fill in the required field to continue
Back
Next step
About
Goals
Company
Almost there!
Press the button, and we’ll dive into your info and reach out shortly. Can’t wait to work with you!
Back
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

We’re excited to connect with you!

Fill out the form below to schedule a meeting with our team and explore how we can help your business grow.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.