Introducing the talent

Hi, I'm Peter S.

Peter S. is a top-rated social media and paid media consultant with extensive experience gained from his time at Facebook and managing high-impact ad campaigns for major brands like the Boston Celtics and UFC. Based in Clearwater, Peter specializes in Facebook and Instagram advertising, blending PPC expertise with organic social media strategy. His work focuses on optimizing ad spend, boosting lead generation, and achieving substantial ROI for clients across various sectors.

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Strengths

Experience

Entry-Level (less then 3 year)

Expertise

Ad Creative Development
Retargeting Strategies
Ad Platform Expertise
Paid Social Ads

Languages

English C2

Geo

United States

Recent wins at UFC

Executed social media advertising campaigns that achieved a remarkable 12x ROAS for global sports brands, showcasing expert strategy and execution.

28%

CPQL Decrease

20%

Sales department offload

83%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 82%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 53%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 63%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 58%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 68%

Professional experience

30 Minute Consultation

Jul 2024

Assisted a client with Meta Ads Manager issues, providing troubleshooting solutions and strategies for effective ad management.

30 Minute Consultation

Jul 2024

Offered expert advice on Meta Ads Manager and Facebook Ads strategy, helping clients overcome challenges and optimize their ad performance.

30 Minute Consultation

Jun 2024 – Jul 2024

Provided consultation on Facebook and Instagram advertising, delivering strategic insights and solutions for ad campaign improvement.

Boston Celtics Social Media Lead

Jan 2023 – Dec 2023

Led social media advertising for the Boston Celtics, achieving outstanding results with high engagement and return on ad spend for major campaigns.

UFC Social Media Lead

Jan 2022 – Dec 2022

Directed social media marketing efforts for UFC, successfully implementing ad strategies that resulted in a 10-12x return on ad spend for global campaigns.

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