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Hi, I'm Patrycja B.

Patrycja B. is a highly-rated business strategy and operations specialist with over a decade of experience in turning business goals into achievements. With a strong background from Accenture and Allianz, Patrycja focuses on driving strategic growth, enhancing operational efficiency, and managing complex projects across various industries. Having successfully completed over 60 projects on Upwork, she is known for delivering outstanding results and valuable strategic guidance.

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Strengths

Experience

Executive (8-10)

Expertise

Strategic Partnerships
Business Strategy Development
Competitive Strategy
Strategy

Languages

English C2

Geo

Poland

Recent wins at Charli HR

Formulated and executed a detailed go-to-market strategy, resulting in enhanced market visibility and streamlined operations.

25%

CPQL Decrease

18%

Sales department offload

87%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 82%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 78%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 77%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 91%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 54%

Professional experience

Strategist at Charli HR

2015-2025
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.
  • Developed innovative solutions that addressed critical pain points, leading to significant improvements in user engagement and customer satisfaction.
  • Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.

Strategist at Salesforce

2013-2015
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.
  • Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.

Strategist at Spotify

2011-2013
  • Developed innovative solutions that addressed critical pain points, leading to significant improvements in user engagement and customer satisfaction.
  • Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
  • Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.

Strategist at LinkedIn

2009-2011
  • Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.
  • Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
  • Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.

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Strategic Partnerships
Business Strategy Development
Competitive Strategy
Strategy
Executive (8-10)
E-Commerce
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