Introducing the talent

Hi, I'm Mateusz J.

Mateusz J. is a Marketer with 3 years of experience in implementing effective strategies and solutions. he has developed solid expertise in his field and consistently deliver quality results. Mateusz combines technical knowledge with practical application to drive improvements and efficiencies, making him a valuable team member who can work independently while collaborating effectively with colleagues.

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Strengths

Experience

Mid-Level (3-5)

Expertise

Product Positioning, Product Launch Strategy, Market Research, Product Marketing

Languages

English C2

Geo

United States

Recent wins at Adidas

Optimized marketing strategies at Adidas, demonstrating strong technical skills and growing strategic capabilities.

34%

Performance Marketing ROI

16%

Performance Budget Efficiency

42%

Conversion Rate Optimization

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 73%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 83%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 58%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 85%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 67%

Professional experience

CRO Director at Adidas

2022-2025
  • Implemented comprehensive CRO strategies that increased conversion rates by 62% and improved revenue per visitor by 47%.
  • User research initiatives that uncovered critical friction points and optimization opportunities across the customer journey.
  • Advanced testing frameworks that improved experiment velocity by 78% and statistical significance validation.

Senior Optimization Specialist at OptimizeNow

2020-2022
  • Executed A/B testing programs for enterprise clients that achieved 51% higher conversion rates and improved user experience.
  • User behavior analysis frameworks that enhanced understanding of customer journey friction points.
  • Data-driven optimization roadmaps that prioritized high-impact improvements and maximized ROI.

UX Analyst at ExperienceFirst

2017-2020
  • Usability testing and user research that identified critical experience improvements and optimization opportunities.
  • Analytics tracking systems that enhanced user behavior visibility and informed optimization strategies.
  • Design and development teams to implement experience improvements that increased conversion rates by 35%.

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