Introducing the talent

Hi, I'm Lauren R.

Lauren R. is a seasoned Brand Strategist with deep expertise in Health & Wellness, Finance, CPG, and Tech industries. As the co-founder of Annecy Agency, she excels in crafting persuasive brand narratives and implementing innovative marketing strategies that drive engagement and business growth. Her skills include brand identity development, creative campaign execution, and strategic consulting for a diverse range of clients.

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Strengths

Experience

Entry-Level (less then 3 year)

Expertise

Brand Identity Design
Video Production
Rapid Prototyping
Creative Design

Languages

English C3

Geo

United States

Recent wins at Urgent 11

Delivered an engaging retail health home page on Webflow in just 11 hours, surpassing client expectations with a successful launch and positive reviews.

21%

CPQL Decrease

16%

Sales department offload

77%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 86%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 54%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 87%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 59%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 58%

Professional experience

Urgent 11-Hour Turnaround of Retail Health Home-Page on Webflow

Austin, United States
Private Client
May 2024 - Jun 2024

Executed a time-sensitive project to design and launch a retail health home-page on Webflow, receiving praise for quick delivery and high-quality results.

Logo Design and Ongoing Graphic Design Support

Austin, United States
Private Client
Jan 2024 - Mar 2024

Designed a new logo and provided graphic design support, earning high client satisfaction for creative solutions and design excellence.

Create Brand Voice and Brand Strategy

Austin, United States
Private Client
Jan 2024 - Jan 2024

Developed a comprehensive brand voice and strategy, significantly enhancing the client’s brand identity and marketing effectiveness.

Brand Identity Designer for FinTech Startup

Austin, United States
Private Client
May 2023 - Nov 2023

Designed the brand identity for a FinTech startup, creating a strong visual identity that supported successful market entry and growth.

SDBB FY23 Annual Impact Report

Austin, United States
Private Client
Aug 2023 - Sep 2023

Created an impactful annual report for SDBB, featuring innovative design and comprehensive content that highlighted organizational achievements.

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