Introducing the talent

Hi, I'm Kate M.

Kate M. is a Marketer with 4 years of experience in implementing effective strategies and solutions. she has developed solid expertise in her field and consistently deliver quality results. Kate combines technical knowledge with practical application to drive improvements and efficiencies, making her a valuable team member who can work independently while collaborating effectively with colleagues.

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Strengths

Experience

Mid-Level (3-5)

Expertise

Business Strategy Development, Sales Strategy, Strategic Partnerships, Strategy

Languages

English C1

Geo

United States

Recent wins at Qubitz

Optimized marketing strategies at Qubitz, demonstrating strong technical skills and growing strategic capabilities.

37%

CPC Reduction

45%

CAC Reduction

43%

CTR Improvement

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 71%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 63%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 71%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 78%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 75%

Professional experience

Meta Advertising Lead at Qubitz

2021-2025
  • Meta advertising campaigns with budgets exceeding $750K annually, achieving 59% higher engagement rates than industry benchmarks.
  • Advanced audience targeting strategies that reduced cost per acquisition by 43% while increasing conversion volume by 56%.
  • Comprehensive testing frameworks that improved ad creative performance and campaign optimization.

Social Media Strategist at SocialAds Agency

2019-2021
  • Optimized Meta advertising campaigns for clients across various industries, achieving 53% higher engagement and 45% lower cost per result.
  • Advanced campaign structures and bidding strategies that improved advertising efficiency and performance.
  • Comprehensive reporting dashboards that enhanced performance visibility and strategic decision-making.

Digital Marketing Associate at EngageMax Media

2017-2019
  • Meta advertising campaigns that achieved 49% higher click-through rates than industry benchmarks.
  • Audience research and competitive analysis that improved campaign targeting and performance.
  • Creative teams to develop compelling ad content that increased conversion rates by 42%.

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