Introducing the talent

Hi, I'm Joe R.

Joe R. is a distinguished B2B marketer with decades of experience in developing and executing go-to-market strategies. A recognized MarTech Influencer, Joe specializes in creating customized marketing solutions that enhance business growth and revenue. His extensive track record includes working with startups and Fortune 500 companies, bringing a blend of strategic insight, analytical rigor, and hands-on expertise to each project.

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Strengths

Experience

Senior-Level (5-7)

Expertise

Market Entry Strategy
Pricing Strategy
Launch Execution
GTM

Languages

English C2

Geo

United States

Recent wins at Cloud & Data Consulting Firm

Created an extensive B2B marketing strategy that drove a 30% increase in qualified leads and enhanced market positioning.

20%

CPQL Decrease

16%

Sales department offload

85%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 81%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 57%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 61%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 66%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 70%

Professional experience

B2B Marketing Strategist

Remote
Freelance
2015 - 2024

Delivered strategic marketing plans and lead generation strategies for various clients, resulting in measurable growth and enhanced market presence.

Marketing Consultant

Remote
Liberty Mutual
2010 - 2015

Developed and executed comprehensive marketing strategies that drove customer acquisition and retention, contributing to a 25% increase in sales.

Senior Marketing Manager

Remote
Prudential
2005 - 2010

Led the creation and implementation of successful go-to-market strategies for new product launches, significantly boosting market share and revenue.

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