Introducing the talent

Hi, I'm Heather L.

Heather L. is an expert in on-page SEO, content creation, and proofreading, boasting over 20 years of experience. She specializes in optimizing website content to boost organic traffic, creating authoritative and engaging content, and editing for clarity and precision. Heather's meticulous approach guarantees high-quality outcomes across various industries.

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Strengths

Experience

Executive (8-10)

Expertise

Seo Reporting
Technical Seo
Mobile SEO
SEO

Languages

English C2

Geo

United States

Recent wins at Vicky's

Improved content quality and engagement through meticulous editing and effective social media strategies.

27%

CPQL Decrease

11%

Sales department offload

75%

Qualifying job applications

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 77%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 68%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 70%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 70%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 80%

Professional experience

SEO Specialist

Brunswick
Freelance
2019 - Present

Optimized website content for improved organic traffic and search engine rankings. Developed and executed SEO strategies for diverse clients, achieving 100% job success.

Content Creator & Proofreader

Brunswick
Freelance
2010 - 2019

Created and proofread web content, blog posts, and articles across various industries. Delivered high-quality content with a human-to-human (H2H) voice, ensuring accuracy and engagement.

Copywriter & Editor

Brunswick
Freelance
2002 - 2010

Wrote and edited content for e-commerce, web pages, and print media. Provided comprehensive editing services to enhance readability and effectiveness of written material.

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