Introducing the talent
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Hi, I'm Christopher S.
Christopher S. is an experienced copywriter and brand strategist with a strong track record of creating impactful brand voices and innovative campaigns for top-tier clients. His background in creative agencies and major brands allows him to craft compelling narratives and strategic marketing solutions. From high-profile event activations to digital campaigns, Christopher consistently drives engagement and brand success.
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Strengths
Experience
Senior-Level (5-7)
Expertise
Print Design
Copywriting
Brand Identity Design
Creative Design
Languages
English C2
Geo
United States
Recent wins at Twilio
Spearheaded the social media launch campaign, establishing a highly successful and engaging digital presence for the platform.
22%
CPQL Decrease
17%
Sales department offload
66%
Qualifying job applications
Skill rundown
Creativity
Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.
Overall 60%
Communication
Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.
Overall 63%
Customer focus
Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.
Overall 90%
Analytics
Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.
Overall 77%
Tools
Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.
Overall 59%
Professional experience
Strategist at Twilio
2020-2025
- Spearheaded the design strategy and execution for key industry partnerships, creating compelling visuals and narratives that secured major deals.
- Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
- Collaborated cross-functionally with engineering, product, and business teams to drive seamless product launches and feature enhancements.
Strategist at IBM
2019-2020
- Led the complete overhaul of a core system, driving a user-centric redesign that streamlined operations and enhanced user experience.
- Optimized and governed the design system, ensuring consistency across all platforms and enabling rapid deployment for improved brand coherence.
- Developed innovative solutions that addressed critical pain points, leading to significant improvements in user engagement and customer satisfaction.
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