Introducing the talent

Hi, I'm Aaron P.

Aaron P. is a Ads Expert with 4 years of experience in implementing effective strategies and solutions. he has developed solid expertise in his field and consistently deliver quality results. Aaron combines technical knowledge with practical application to drive improvements and efficiencies, making him a valuable team member who can work independently while collaborating effectively with colleagues.

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Strengths

Experience

Mid-Level (3-5)

Expertise

Audience Targeting, Ad Platform Expertise, Ad Campaign Management, Paid Social Ads

Languages

English C1

Geo

Germany

Recent wins at AdVerity

Optimized marketing strategies at AdVerity that increased conversion rates and improved campaign performance, demonstrating strong technical skills and growing strategic capabilities.

29%

Conversion Rate Increase

25%

Ad Relevance Score

24%

Quality Score Increase

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 75%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 66%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 90%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 58%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 77%

Professional experience

Senior PPC Specialist at AdVerity

2021-2025
  • Multi-channel advertising campaigns with budgets exceeding €500,000, achieving 42% higher ROAS than industry benchmarks.
  • Advanced audience targeting strategies that reduced customer acquisition costs by 35% while increasing conversion rates by 28%.
  • Comprehensive reporting frameworks that improved campaign optimization and client communication, resulting in 95% client retention rate.

Digital Marketing Manager at TravelTech Solutions

2019-2021
  • Cross-platform advertising strategies across Google, Meta, and LinkedIn, increasing qualified lead generation by 63%.
  • Landing page conversion paths through A/B testing and data analysis, improving conversion rates by 47%.
  • A team of 3 specialists, implementing standardized processes that increased operational efficiency by 35%.

PPC Coordinator at Digital Spark Agency

2016-2019
  • Optimized Google Ads campaigns across Search, Display, and Video platforms for clients in various industries.
  • Conversion tracking and attribution modeling that improved campaign performance visibility by 85%.
  • Keyword research and competitive analysis that identified new market opportunities, increasing client market share by 23%.

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