How Eyestock entered the US market and acquired multiple first-time users within 3 months.

FinTech

All

1,000+ visitors

Attracted via paid and organic channels

Results delivered

Client

FinTech

Madrid

Spain

11-50 employees

Eyestock is a cutting-edge stock valuation platform that simplifies investment journeys. They partnered with Teamlex to navigate the complexities of entering the US market without local expertise. We achieved a rapid and successful launch for Eyestock in the US through meticulous strategic planning and comprehensive research within 3 months.

Project focus

Market research

Branding and platform launch

Customer acquisition

Competitor analysis

Hypothesis testing

Advertising and sales

Digital presence optimization

Market research

Branding and platform launch

Customer acquisition

Competitor analysis

Hypothesis testing

Advertising and sales

Digital presence optimization

Brief

The client approached us with the following goals:

Support the launch of their fintech platform in the USA

Define competitive positioning and key brand messaging

Create a strong digital presence across platforms

Acquire first-time users at optimal costs within 3 months

Solution

50

Hours saved per week

8:1

Marketing ROI

$60,000

Cost saved

Our biggest challenge was competition. We had to test numerous messages and advertising angles to capture the audience's attention. We successfully tackled this challenge by analyzing over 30 main competitors and experimenting with different advertising approaches.

Daria B.

Marketing Manager, Teamlex

Here's how Teamlex fueled Eyestock’s entry into the US market:

Conducted in-depth interviews with over 10 individuals to gain valuable market insights and understand consumer preferences.

Analyzed over 30 competitors to identify industry trends and define key messaging.

Provided essential insights to localize the website, ensuring it resonates with the target audience and aligns with cultural nuances.

Developed a unique branding strategy tailored to effectively communicate with the US market.

Established a social media presence and successfully garnered over 30 referrals from local websites, expanding digital visibility and reach.

Creatives made for the project

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Project milestones

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Result

Partnering with Teamlex was crucial for our successful entry into the US market. Their strategic insights and hands-on approach helped us navigate the competitive landscape and attract our first users quickly. Their expertise transformed our ambitious goals into real results in just three months.

Anton Zharkov

Co-Founder, Eyestock

3 Months

Launch to attract first-time users

1,000+

Visitors attracted via paid and organic channels

What’s next?

Teamlex will provide Eyestock with an action plan focusing on sustainable growth, further market expansion, and continuous optimization of advertising efforts in the US market.

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